Senior Manager, Product Management – Marketing Technology

Job Summary:

“We Power the Magic!” That’s our motto at Disney Parks, Experiences and Products Technology & Digital. Our team builds premier immersive digital experiences for the Company’s world-class vacation brands including Disney’s Parks & Resorts worldwide, Disney Cruise Line, Aulani, A Disney Resort & Spa, and Disney Vacation Club.

Are you passionate about the navigating the intersection of groundbreaking technology and the ever-evolving landscape of data-driven personalization? Can you develop data and technology strategies that power highly contextualized interactions with consumers? If so, come join our team! We are actively seeking a Senior Manager of Product Management, who will build connections across data, personalization / messaging platforms, emerging technologies, and analytics to craft and implement a centralized roadmap to advance relationships with Guests. You will collaborate across the organization, with areas such as technology, digital, marketing, commercial strategy, the contact center, and operations, to ensure the successful delivery of the roadmap. Additionally, you will manage a team of product managers, focused on client/business relationships to align business goals, and data domain leaders to ensure that our assets consistently deliver on objectives.

You will sit in the Data Products & Platform team within the Technology & Digital organization for Disney Experiences (DX), reporting to the Director of Guest data.

What You Will Do:

• Act as the “voice of the consumer” within the Tech & Digital organization as it relates to marketing capabilities through your industry expertise and the deep connections with business partners such as Marketing, data source producers, personalization / messaging platform owners, and senior leadership.
• Develop a consumer future-ready consumer data program roadmap based in the overall segment data vision. Ensure alignment and continuous updates are shared with key partners and leadership.
• Guide the connection between the data vision / roadmap, the tooling that enables messaging / personalization / relevance, and business strategies to present a comprehensive marketing technology capabilities delivery roadmap across Disney Experiences.
• Stay ahead of industry trends and emerging technologies related to marketing technology to identify new opportunities and. maintain a competitive edge.
• Collaborate with partners, data, and platform engineering leaders to enable planned product features and delivery plans reflect achieving the aligned vision.
• Establish and monitor objectives and key results to assess the performance of data and technologies assets, identifying areas for improvements and taking necessary actions.
• Guide the day-to-day delivery of both the data and overall comprehensive roadmap, refining as consumer expectations, leadership, or business expectations evolve.
• Advocate for the advancement of Guest experiences by powering the magic with data.

Required Qualifications

• 10+ years of professional experience working in product management with a deep focus on marketing technology.
• Proven leadership experience in developing and launching successful products / assets in the marketing technology space, across data and tools, from concept through launch across multiple organizations.
• Expertise in the business, data, and technologies which enable hyper-personalized marketing campaigns, optimized advertising, and marketing automation.
• Strong curiosity with staying aligned with emerging industry trends.
• Strong experience with consumer data, data platforms, personalization platforms, data analysis, and crafting data strategies.
• Strong business relationship management experience measuring happiness with support, engagement, and ability to deliver upon their needs.
• Experience with technical, user, and business issues with priorities that continue to evolve.
• Ability to navigate in the gray easily and work independently to guide the development, creation, and delivery of strategies and roadmaps.
• Experience collaborating with and achieving results through others, and the capability to interact within all levels of the organization.

Required Education:

• Bachelor’s degree and/or equivalent work experience

Preferred Education

• Master’s degree and/or equivalent work experience

About Disney Parks, Experiences and Products:

The Disney Parks, Experiences and Products segment includes Disney’s iconic travel and leisure businesses, which include six resort destinations in the United States, Europe and Asia, a top-rated cruise line, a popular vacation ownership program, and an award-winning guided family adventure business. Disney’s global consumer products operations include the world’s leading licensing business across toys, apparel, home goods, digital games and apps; the world’s largest children’s publisher; Disney store locations around the world; and the shopDisney e-commerce platform.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: Disney Entertainment, ESPN, Disney Parks, and Experiences and Products. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with Walt Disney Attractions Technology LLC, which is part of a business we call Disney Parks, Experiences and Products.

Walt Disney Attractions Technology LLC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, sexual orientation, gender identity, disability, protected veteran status or any other basis prohibited by federal, state or local law. Disney fosters a business culture where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a rapidly changing world.