Data Scientist, Ads Sales Analytics

Summary

Posted: Nov 4, 2024

Role Number:200577272

At Apple, we work every day to create products that enrich people’s lives. Our Advertising Platforms group makes it possible for people around the world to easily access informative and imaginative content on their devices while helping publishers and developers promote and monetize their work. Our technology and services power advertising in Apple News and Search Ads in App Store. Our platforms are highly-performant, deployed at scale, and setting new standards for enabling effective advertising while protecting user privacy. Launched in 2016, Search Ads is an easy, efficient and fast-growing platform for app discovery. With over 65% of all app downloads resulting directly from a search in the App Store, Search Ads is quickly becoming the app promotion platform of choice for iOS developers. We are looking for an experienced and passionate Data Scientist to support our growing advertising business. In this role, you will work within our Advertising Platforms Sales Operations team to support and empower the sales organization by building impactful analyses and insights. You’ll help us architect complex but practical insights, establish strategies/priorities based on empirical observations and measure success.

Description

A successful candidate will have deep experience in applied analytical methods, experience building reporting dashboards, and using those methods and tools to drive key business insights. The role requires both a broad knowledge of existing data science techniques and strong business insight. You’ll be working on projects where tools and methods are used to drive real-world business value, using creativity to invent and customize when necessary. – Drive the generation of insights and identify trends from large, complex data in support of our global sales organization – Support the rollout of sales strategies by building foundational data sets and analyses, incorporating a focus on measuring outcomes and success – Partner cross-functionally within Advertising Platforms to ensure proper data quality, availability and governance – Build and enhance internal business intelligence, data visualization and reporting capabilities

Minimum Qualifications

• Education requirement: BS in data science, statistics, economics, computer science or other quantitative field
• 5+ years of relevant industry experience using analytics to solve business problems
• Fluency with SQL and Python for coding, database querying and conducting statistical analysis

Preferred Qualifications

• Advanced education degree in data science, statistics, economics, computer science or other quantitative field
• Experience in digital advertising
• Experience with A/B testing, causal inference and incrementality measurement
• Strong track record of solving complex analytical problems and positively influencing business outcomes, from leading the ideation to a proof-of-concept project to the launch of strategy
• Exceptional written and verbal communication skills with experience building stories and narratives out of data