Job Summary:
Department/Group Overview:
The Disney Advertising Sales Account Executive will be focused on growing overall programmatic revenue with a focus on mid-market clients across the Disney portfolio of properties including: ABC, ABC News, ABC Owned Television Stations, Disney+, ESPN, Freeform, FX, Hulu & Nat Geo for their defined region.
Job Summary:
As an Account Executive at Disney, you will be focused on driving revenue from mid-market Agencies & regional client direct Trading Desks, Linear & Addressable TV buying teams, Demand Side Platforms and those clients who have chosen to bring Programmatic Buying in-house. This position will act as the day-to-day point of contact for all Disney programmatic sales efforts. Through partnership with sales and the client, this position will oversee all aspects of campaign implementation from initial engagement to interpretation of results in order to provide the following services below.
Responsibilities and Duties of the Role:
- Act as subject matter expert and consultant to our clients to maximize addressable and automated revenue within your dedicated agency, industry vertical Build on the strengths of the Disney portfolio of product offerings with a focus on new business while renewing and up-selling existing clients
- Meet and exceed sales goals for Disney Ad Sales Addressable Team
- Prepare proposals and respond to RFP’s with a high degree of professionalism, quality and in a timely manner
- Collaborate with Disney Ad Sales Operations, Marketing, Research, and Revenue Yield Management to ensure client’s needs are being fulfilled
- Develop pro-active sales strategies and sales plans for assigned accounts within your respective region
- Create and deliver powerful and persuasive presentations to clients
- Prospect, identify and qualify new clients across Disney’s various portfolios
- Stay current on video advertising trends and innovations, especially within assigned region
Required Education, Experience/Skills/Training:
Required
- 5+ years required; 6 years preferred of media sales experience
- Extensive agency and industry vertical including DSP, SSP and Agency trading team contacts within the assigned region.
Minimum & Preferred
- Proven strategic thinker with the ability to analyze data and translate it into specific and measurable tactics, actions, and outcomes.
- Problem solver with the ability to collaborate and work across functions.
- Understanding of how our clients set priorities and performance goals, and how we can align our product portfolio to best fulfill those needs
- Extensive knowledge on how programmatic/digital media is bought and sold, including fluency in ad tech
- Excellent written, verbal and interpersonal communication skills
- Ability to multi-task, make decisions and manage at entrepreneurial speed
- Strong, confident presentation skills
#DisneyAdvertising
The hiring range for this position in Santa Monica, CA is $148,200 – $181,000 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
About Disney Advertising:
Disney Advertising is responsible for advertising sales and integrated marketing for The Walt Disney Company’s entertainment and sports offerings through linear, digital, social, audio and ad-supported streaming businesses. This includes ABC, ABC News, Disney+, Disney Channels Worldwide, Disney Digital, ESPN Networks, ESPN+, Freeform, FX, National Geographic, Hulu, and its eight ABC-owned local stations.
About The Walt Disney Company:
The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise that includes three core business segments: Disney Entertainment, ESPN, and Disney Experiences. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.
This position is with Disney Advertising Sales, LLC, which is part of a business we call Disney Advertising.
Disney Advertising Sales, LLC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, sexual orientation, gender identity, disability, protected veteran status or any other basis prohibited by federal, state or local law. Disney fosters a business culture where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a rapidly changing world.
Notes: If you’re interested with the above job, please click button [Apply the job @Company’s site] below to brings you directly to the company’s site.
Job Features
Job Category | Entertainment, Sales & Marketing |
Job Reference No | 10090327 |
Posting Date | May 14, 2024 |
Job Location | Santa Monica, California, United States |